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Leadership Programme - Session Three - How to gain and maintain a competitive advantage

Leadership Programme - Session Three - How to gain and maintain a competitive advantage

Leadership Programme - Session Three - How to gain and maintain a competitive advantage

Date: 23/06/2021

Address: White Lund Industrial Estate, Morecambe LA3 3PA, UK

Hosted by: Lancaster Chamber of Commerce

lancaster-chamber.org.uk

Without a doubt, the last few years have been a challenge for anyone owning and running a business. There has been so much uncertainty and disruption that it has been hard to keep heads above water. But, there are also huge opportunities. The key is being able to adapt your business quickly enough to overcome the challenges and take advantage of the opportunities.


This is not necessarily easy though. Adapting a business may involve cash, new technology or equipment, time- consuming research and of course winning the hearts and minds of all those that can influence the success of the changes to be implemented.
That is where our Leadership Programme comes in. Equipping you with the knowledge and skills needed to set goals, work out how best to achieve those goals and then successfully implement agreed plans.


Programme Outline
The Leadership Programme is made up of six key topics. Either participate in the full-programme or cherry-pick the most relevant workshops. The workshops will cover the following topics:

Session Three. How to gain and maintain a competitive advantage - Wednesday 23rd June
To beat the competition involves a clear understanding of the needs of your customers, market forces and future threats from new technology or product/service development. Then doing things in a way that competitors cannot match whether that is based upon price, quality, service or uniqueness. Easier said than done!

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