KRPR were proud to don their marketing hats recently and work with South Ribble Borough Council to produce its business newsletter which encourages investment within the district of Lancashire whilst also sharing the latest news and success stories from businesses thriving in its catchment.
From design and copy to content research and press interviews, it was an enjoyable account to work on that was a true mixture of communications and marketing.
KRPR MD, Kara Rose, was delighted to be appointed following a competitive pitch, said: “Producing the Invest in South Ribble business publication allowed the agency to go back to its roots of traditional communications and marketing; whilst supporting a council that is literally on our doorstep and meant we had a personal connection in seeing this come to fruition.
“We are proud to be a key player in supporting the business investment sector of South Ribble and anything that can contribute to the growth of the local area we are always more than happy to be involved in.”
Working with a borough council was nothing new for the KRPR crew which has working experience across a number of councils within the northwest from Sefton MBC, Liverpool City Council and Blackburn with Darwen Council to Lancashire County Council and all its district councils which the agency supported with the roll out of a creative award-winning campaign to encourage energy switching amongst households titled ‘People Power’.
Kara continued: “Our experience throughout the team with councils meant we were more than equipped to do a sterling job for South Ribble and we are delighted with their feedback to the magazine which we keep seeing popping up at events and exhibitions we attend too!
“We’re very proud of the results we’ve generated over the years for the public sector. Not least for our work with Lancashire County Council and our People Power campaign which we were proud to win coveted industry awards for.”